The tools that solve real problems.

Starting with the Media Towel — the world's first smart workout towel with a built-in phone slot and four embedded magnets that lock to any gym surface. Patent pending on both utility and design. Built by an athlete, for athletes who actually train.

More gear coming. This is just the beginning.

20% MROI (Mission Return On Investment) from every Pivot purchase funds the Squishy Heart Foundation — supporting kids in pediatric hospital care, the nurses and healthcare workers who carry them through, and the small gestures that turn a hard day softer.

🎖️ Veteran? Active Duty? Healthcare worker? Teacher? First responder? Civil worker? Earn up to 25% off through Honor Pricing →

We are The Squishy Hearted. 🖐🏼🖐🏼