FAQs
Frequently Asked Questions
The honest answers, in plain language. If your question isn't here, reach out.
About Pivot & The Squishy Heart Foundation
What is Pivot Product Designs?
Pivot Product Designs (PPD) is the company behind the Media Towel and the Pivot Performance line. The flagship driver is at pivotproductdesigns.com; the storefront is at mediatowel.com. Founded by Big Mike, a Respiratory Therapist with 23 years in medicine, the brand was built to make gear that solves real problems for athletes β and to fund real-world giving for kids and healthcare workers.
What is the Squishy Heart Foundation?
The Squishy Heart Foundation is the giving arm of Pivot Product Designs. Funded by 20% MROI (Mission Return On Investment, after costs) from every Pivot product sold. The foundation supports kids in pediatric hospital care, the nurses and healthcare workers who care for them, and the small gestures that turn a hard day softer.
What does "20% MROI" actually mean?
MROI = Mission Return On Investment. 20% of the actual margin from every product, every order, every time β after costs. Not 20% of revenue. Not 20% of marketing budget. Real money, every quarter, transferred to real giving programs. We publish quarterly impact reports on Squishy Heart Stories showing exactly where it went.
Where is your foundation work focused?
Right now, primarily at Santa Clara Valley Medical Center (SCVMC) in San Jose, California β specifically the Pediatric, PICU, and Respiratory Care units. Our roadmap includes Veterans Support, expanding to more hospitals, more cities, and more communities. See all the Initiatives β
Why is the brand olive green?
It's not a fashion choice. It's the color of Big Mike's family military legacy β his grandpa James Agnes Gowan II served on the USS Helena, and the service runs through the whole family. Read the full story on Behind The Brand β
What does "We are The Squishy Hearted" mean?
It's our sign-off and our identity. What we stand for is The Squishy Hearted β strong enough to act, soft enough to care. ππΌππΌ
Where can I read the full mission?
Read The Manifesto β the full Jerry Maguire-style mission statement from Big Mike. What's wrong with most "give back" companies, what Pivot does differently, who he is, and what he's asking of you.
Buying & Availability
Why does it say "Coming Soon" on the products?
Because we're launching first on Whatnot live sales with specialty surprises you only get on the live. After Whatnot, the remaining stock goes on TikTok lives. Whatever's left after both lives lands here on mediatowel.com for purchase.
The website is currently a showroom β you can see what's coming, but you can't buy yet. Follow Pivot across our channels so you don't miss the drop. β See all five live channels here.
How do I get on the live sales?
Five ways:
- Whatnot: Search @pivotproductdesigns and follow Night Rips with Big Mike
- TikTok: Follow @mediatowel and turn on notifications
- Instagram: Follow @mediatowel for live alerts and product tease drops
- Facebook: Follow @mediatowel for live announcements
- YouTube: Subscribe to @media_towel for the long-form content
β Full breakdown on The Lives page β
What is the Founder Edition?
Founder Edition pieces are limited-run drops from the early days of Pivot. Small batch, hand-finished, made for the people who got here early. The Storm Jacket is the first Founder Edition piece. When they're gone, they're gone.
The Media Towel
What makes the Media Towel different from a regular gym towel?
Two things: a built-in phone slot that keeps your device safe through every rep, and four embedded magnets that lock the towel to any gym surface (squat racks, benches, cable machines). Utility patent and design patent are both pending. It's the world's first smart workout towel.
What colorways does the Media Towel come in?
Six: Black/Black, Black/Camo, Black/Red, Red/Black, Red/Gold, and Yellow/Zumba.
Is the Media Towel restocking?
Yes. Restocking is in progress. Follow @mediatowel across IG/FB/TikTok for the next drop.
Sizing, Returns & Shipping
What sizes do the Tee, Shorts, and Bundle come in?
S, M, L, and XL. The Tee is athletic cut β if you want a relaxed fit, size up. The Shorts are true to size.
What's your return policy?
See our Refund Policy for the full details, or reach out if your situation needs a real conversation.
Do you ship internationally?
See our Shipping Policy for current shipping zones and rates.
Working Together
I want to be a Pivot ambassador. How does that work?
We love that. See our Ambassador Program page or reach out directly through Contact.
Do you work with influencers?
Yes β we hand out gear to influencers whose audience aligns with our mission. If that sounds like you, message us through Instagram (@mediatowel) or Contact, and tell us what you stand for.
Are you available for wholesale?
Yes. See our Wholesale page to start a conversation.
What do you stand for?
ππΌππΌ
We are The Squishy Hearted.
Still have a question? Contact Big Mike β
Pivot Product Designs Β· pivotproductdesigns.com (flagship) Β· mediatowel.com (storefront)
@mediatowel on Instagram Β· Facebook Β· TikTok | @pivotproductdesigns on Whatnot | @media_towel on YouTube (Squishy Heart Foundation IG coming soon)